tweetability

March 27, 2010 colink

Jacki Johnson, CEO of the Buzz (IAG’s new online-only insurer) spoke at the FST financial services conference about engaging with your customers online 24×7.

I liked her comment about how the 160 character limit on twitter forces you to make your messages succinct (unlike this post I guess).

Exercise for me – increase the tweetability of my communications at work :-)

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